Meet the Media: Tracee Wilkins of News4

Description

In the crowded media landscape, it can be challenging to get your ideas noticed to ultimately land a story on a local news station or in a newspaper. So what do you need to know to successfully and consistently get the right media attention? We’ll answer that and many other questions during this discussion with NBC4 Washington Investigative Reporter Tracee Wilkins.

For 12 years, Wilkins served as News4’s first Prince George’s County Bureau chief. Her reporting broke multiple stories including the exposure of discriminatory behavior in police agencies which resulted in policy and leadership changes. She also took great pride in highlighting positive stories from all corners of the county.

Currently, she focuses on investigative reporting. She works on News4 I-Team. She has won an Edward R. Murrow Award, multiple Emmy awards, and an AP award. Wilkins was also the 2022 Journalist of the Year for the Washington Association of Black Journalists.

Since joining NBC4 in 2003, Wilkins has covered presidential inaugurations and has moderated gubernatorial debates and many other major events in the Washington, D.C. area. Her reporting has been picked up by national news operations including MSNBC, Discovery ID, and TV One. She has also been featured in Washingtonian magazine.